The Digital Masters Awards are subject to a three-part selection process.

1. Through extensive canvassing of market opinion, across functions, seniority, sector and location, a longlist is compiled in each of the categories.

2. The Judging Panel select, from the nominees, a shortlist of individuals in each of the twelve categories who have performed outstandingly well in their respective fields during the previous 12 months.

3. Each of the shortlisted candidates are further scrutinised by the judges during an afternoon of deliberation and discussion to determine the top three, including a winner, in each category.